How PalmPay transformed my business from survival to success in Sabon Gari market – Trader

A customer shares the story of how her business flourished after joining PalmPay, a leading digital bank and fintech platform:

Running a shop in the heart of Sabon Gari Market in Kano is a beautiful but real hustle. Every single sale counts because that money directly feeds my family’s daily needs.

I started my business some years ago with the determination to make it a success, but I had a major problem: I couldn’t properly account for my purchases or track where my profits were going.

Some customers will prefer to make a transfer to pay for purchases, but I did not believe in all these fintechs. Hard work wasn’t enough; I did not realise this until I got on PalmPay.

Everything changed last year when PalmPay brought its Women Empowerment Program to the Sabon Gari Market in Kano. There were over a thousand women under the canopy that day.

It wasn’t just an event; it was the exact moment I discovered the smarter way to bank and make a good profit. The team taught us practical ways to improve our business; I learned how to manage cash flow and separate personal cash from shop revenue.

Then I opened a PalmPay account and set up a reliable POS terminal right at my shop. They gave us a free ATM card for smooth inventory purchases, and a large umbrella that still keeps my customers sheltered from the hot Kano sun.

Almost a year later, my business finances have improved because I receive real-time alerts and reconciliation of all business transactions. When customers make a transfer, I am sure that the money will enter my account fast because I get transfers in less than one minute.

This way, I can analyse all my purchases and profits to know where I’m making profits or losses, as the case may be. This makes me happy because there is peace of mind. In the busy Sabon Gari Market, having a reliable app with instant payment notifications is an absolute lifesaver.

I monitor every cash-in and cash-out in real-time. PalmPay didn’t just give me a bank account; they gave me tools to be empowered as a true, profitable businesswoman.

If you’re like me and looking for a way to take better control of your finances in this digital age, I can’t recommend PalmPay enough. It’s not just an app- it’s the smarter way to bank.

Ultimately, the true impact of financial inclusion is not just about a functional dashboard; it is about identity and empowerment.